GiftList press resources · Updated 2026-10-17

Company: GiftList · operated by Malibu Vista Ventures, Inc.

Founded: 2021

Founder: Jon Jaklitsch

Price: Free to use. Retailer purchases are separate.

Business model: GiftList may earn affiliate commission on some product links.

Platforms: Web, iOS and Android; Chrome extension.

Scale: 5M+ gifts added cumulatively; milestone confirmed October 3, 2026. Additions are not purchases or unique users.

Brands: Thousands of brands represented in gifts added to lists. This is not a count of commercial partners.

BOILERPLATE

GiftList is a free wishlist, gift registry and Secret Santa app. Add gifts from any store, share one link, and let family reserve gifts so you avoid duplicates and keep the surprise. GiftList is available on the web, iOS and Android, with a Chrome extension. Visit giftlist.com.

Press: support@giftlist.com
Website: https://giftlist.com